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What is the DUNS Number?

Like personal identities, which are much more than a fingerprint, Live Business Identity goes beyond D‑U‑N‑S to bring in additional valuable elements, such the identification of connections between entities. Live Business Identity also provides many use-case-specific data elements about a company, including:

  • Device identifiers and IP addresses for targeted digital marketing

  • Industry profiles for intelligent sales prospecting

  • Contact information for direct customer connection

  • Extensive payment history for better predictability

  • Entity ownership insights to know who ultimately benefits from a company’s performance.

Predictive and prescriptive analytics and scores round out the insights Live Business Identity delivers.

For more information please visit Dun and Bradstreet website.

Why do I need it for truMobile setup?

  • You need it for creating an apple account for your iOS app.

  • Apple will need to verify this for your entity.

So how to I start?

  • You might already have a DUNS number, you just need to look that up.

  • You might already have a DUNS number, with old information which needs update.

  • You might need to apply for a DUNS Number.

How do I know whether I have a DUNS number or not?

  1. Go to https://www.dnb.com/ca-en/duns-number.html 

  2. Click on DUNS NUMBER and Select DUNS  

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