Below is a recap of the Do’s and Don’ts of Local SEO
a. Do’s
i. Claim all your listings.
ii. Delete any duplicates.
iii. Ensure information is consistent across all listings and on your website
iv. Include a physical office location as your address.
v. Encourage and respond to reviews.
b. Don’ts
i. Create listings with false office data (to try and slyly gain a backlink).
ii. Submit to directories that have a high spam score and/or poor-quality backlink profile.
iii. Submit to directories that aren’t relevant to your business niche.